We advise our clients to own data sources like your website, email, call-tracking, social and other systems and invite any outside agency as trusted partner users.
Maintain all history and protect your ownership of these mission critical assets.
And you really don't want an outside agency controlling your data systems. We'll ensure everything is owned by you.
Ask us about automated reports emailed directly to you and your team.
The reason we collect data is to draw conclusions on how marketing efforts are paying off. That insight helps guide and estimate outcomes from the next effort.
And you need an independent way to evaluate performance of your hired agency.
When we're fully up and running you will know which channels contribute the most sales and at what cost.
Whatever metrics your Business or Finance teams need, we'll be the source.
Comparing the cost and benefits of tactics or promotions channels is a key to justifying marketing investments. How each changes over time is even more critical.
We'll show you those patterns visually with our Analysis tools.
Seeing the trends in what your prospective customers do, or don't do, will show where your marketing is strong or weak.
We'll use this information to share the "big picture" of how your marketing's doing.
> Get an unbiased source of truth for marketing performance data
> Standardize executive and manager level reports for your specific KPI's
> Get eyes on Webmaster tasks and Technical-SEO monitoring
> Get unbiased advice on upgrades and investments, or their priority
> Get "big picture" reports to your inbox, or use the "deep dive" dashboard
These projects are managed ad-hoc:
> Ad hoc technical support
> New website planning, refresh or re-platforming
> Website development tasks
> Custom tag management and analytics configurations
The best way to reach us is by email:
info@measuredmarketinglab.com