Get Ready. Get Going. Get Better.

We help you build, track, understand and improve your marketing performance. 

Operations Support
Analytics Services

Hire Marketing Operations + Analytics As A Service

 

Expert help, when you need it.

control

 

Owners consider us another department manager. Agencies call us a strategic partner. Either way, we provide independent and unbiased reporting and technical project management.

Using audits and forensic techniques we manage the tasks that squeeze the best performance from your marketing, advertising and social investments.

 

WANT THE GREATEST RETURN ON INVESTMENTS?  CONNECT THESE DOTS

 

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Why you should focus on Marketing Operations and Analytics:

According to McKinsey & Company DataMatics, when your company masters these skills your team can be
up to 20 times better at attracting new customers and more than 5 times better at retention
than companies that don't build a strong foundation in operations and analytics.

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Plan

Whether your goal is new B2B leads or D2C eCommerce sales, you need a multi-prong plan. How will it work?  What counts as success? 

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Build

Building your online presence is a complex task requiring different kinds of help. Our team becomes your General Contractor.

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Control

Maintain control at low cost by renting a Project Manager and tap our vetted network of Creatives, Developers and Ad experts.

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Track

Marketing has a lot of moving parts. The key to good data is to capture all activity in Analytics and pass everything into reporting tools.

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Measured Marketing Lab shine light on your data


Understand

So what is the data telling us? This is where we use Analytics to  analyze performance and understand WHY outcomes are happening.

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Optimize

The industry calls it Conversion Rate Optimization, but we just call it improvement.  Let's start getting better results now.

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CASE STUDIES

Real businesses. Real results.

  • DirecTex Lead Growth

    We sell through Sales Reps so we need leads. Our website lead count has grown from 50 leads a year to over 400 a year! The help we got steering our marketing investments has paid back the consulting fees five-fold in the first 8 months. 

    Terri S.

    Customer Service Manager, National Distributor

  • Example Organic Traffic Growth Manufacturer

    We didn't think manufacturers could get leads online.  But when we revamped our website, and applied SEO best practices, we've been able to grow Organic traffic 500% and stop PPC altogether.

    Barry S.

    Sales Manager, Industrial Converter

  • Example Inbound Calls From Website New York City Commercial Real Estate

    We underestimated the power our website had to attract new Clients. We never got a call from our website before, but we're now getting new leads consistently. Thank you Measured Marketing Lab!

    Eric Y.

    CEO - Agency Owner, New York City Commercial Real Estate Agency

  • Example Website Leads for Custom Home Builder

    We couldn't figure out what to do with our website. Now our Custom Home Building and Remodeling business is getting leads from our site on a regular basis - exactly the type of Clients we want to work with!

    John S.

    Owner, Boston Custom Home Builder

  • Example Webmaster Monitoring Catches Website Crawl Errors
    After months of planning a $75,000 website refresh we were so happy to go live. But our Developer didn't think about Search Engines and launched with 1,100 crawl errors! We're glad we had Operations support to catch the problem and help us fix it.

    Tom B.

    Brand Manager, Consumer Electronics Brand

HOW TO GET STARTED
 

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No Cost To Talk

Get in touch and we'll set a meeting.

After a half hour or so we'll both know if Measured Marketing Lab can help.

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We'll Take A Look

A quick audit will tell us what's in place.

That will help us scope out where to focus for your best return on investment.

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Then Make A Plan

Plans are always based on goals.

With goals in hand we can steer efforts toward the best outcomes.

Get Started Now